I have been a freelance illustrator & designer for a number of years, working initially as a food illustrator for editorial & book publishing and packaging design, for many major brands. My work has been used regularly to illustrate cookery columns for magazines such as Country Living & Good Housekeeping. Other commissions include tea packaging for Waitrose, toiletries for Marks & Spencer, menus for British Airways, wine labels for Asda & watercolour press ads for Timotei shampoo.

I was a partner and designer for a greeting card company that I founded with worldwide distribution, supplying stores such as John Lewis, Paperchase, Fortnum & Mason and Waterstones in the UK. A great foodie commission was to paint delicious ingredients for The Selfridges Food Hall brochure. A very different subject matter but equally inspiring was a commission for the book 'Angels' this led me on a journey that ended at Lambeth Palace where my paintings were exhibited. Since then I have worked as a freelance designer/illustrator for stores such as Whittard of Chelsea, Paperchase & packaging companies designing ranges of everyday and seasonal stationery & homeware. I am happy to work in a range of styles using traditional and digital media, including making GIFS in Photoshop.

My work is diverse in subject matter and technique, the common thread that runs through it is a love of colour, textures and layers. Perhaps one of my favourite jobs to date was a commission to travel around the Greek Islands painting landscapes and food. 

I live in Bath UK with my husband and three children. 

I have a keen interest in encouraging creativity in education and have worked for some years as an Artist in Residence on projects within Reception classes. Recently, I helped run a series of four creative workshops at The Barbican London.

Clients include: The Folio Society, Lion Hudson, Octopus Publishing, Pavillion Books, Penguin, The BBC, Conran Design, Fitch & Co., J.Walter Thompson, Lewis Moberly, Michael Peters & Partners, British Airways, Interiors Magazine, Country Living, Good Housekeeping, Homes & Gardens, The Sunday Telegraph, The Sunday Times, Teen Breathe, Waitrose, Asda, Sainsbury's, Next, Boots, Marks & Spencer & Selfridges. 

PDF CV available upon request.  ¬©Lou Baker Smith 2018

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